Computer hardware and technology company Acer announced today a series of sustainability focused initiatives, including the launch of Earthion, a new platform focused on environmental sustainability across the company’s value chain.

According to Acer, the Earthion platform, which derives its name from “Earth + Mission,” represents the company’s mission to help tackle environmental challenges through innovative and integrated solutions, combining the strengths of the company, its supply chain partners, consumers, and employees. The platform’s focus areas include using 100% renewable energy, green innovations in product design, using less packaging and more recycled materials in packaging design, minimizing the impact of production on the environment, developing a smaller carbon footprint from logistics, and recycling, reusing, and repurposing resources.

Along with the launch of Earthion, Acer unveiled the platform’s first product, the Aspire Vero notebook computer. The Aspire Vero uses post-consumer recycled (PCR) plastic throughout its chassis and keyboard caps, ships in a box made from 80-85% recycled paper pulp, and uses paper sleeves for adapter protection instead of plastic. The laptop bag and the sheet between the keyboard and screen is made with 100% industrial recycled plastic. The notebook contains no paint on the chassis, reducing the impact on the environment, and all graphics on the shipping box are printed with soy ink.

Tiffany Huang, Co-Chief Operating Officer, Acer Inc., said:

“I am so touched to see Acer employees and partners come together, knowing that they have the ability to make decisions to protect our environment for future generations.”

Acer also announced a commitment to use 100% renewable energy by 2035, and has joined global corporate renewable energy initiative RE100. Led by the Climate Group in partnership with CDP, RE100 aims to bring together the world’s most influential companies committed to 100% renewable electricity.

Sam Kimmins, Head of RE100, The Climate Group, said:

“I am delighted to welcome Acer to RE100. By committing to 100% renewable electricity by 2035, Acer joins over 300 of the world’s leading businesses committed to driving market change. This sends a powerful message that renewable electricity makes good business sense, and we encourage others to follow.”