Societe Generale announced today that it has appointed Yasmine Djeddai as the bank’s new Head of Sustainable Finance for Asia Pacific. The bank stated that it has established this newly created position as the region is experiencing a significant transformation driven by a greater awareness and growing client appetite for ESG-related products and services.

Djeddai has been with Societe Generale for over 15 years, most recently serving as Director – Head of Export Finance UK. She has held a variety of roles at the bank, covering a wide range of geographic regions, including Vice President – Structured Export Finance Africa, and Vice President – Structured Commodity Finance Latin America.

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In her new role, Djeddai will be based in Hong Kong, and will report to Stephen Swift, Head of Global Banking and Advisory for Asia Pacific, and to Hacina Py, Head of Sustainable and Positive Impact Finance Solutions.

Swift said:

“This newly created regional role demonstrates Societe Generale’s ambition to place sustainable finance as a core driver of its business strategy. In doing so, we aim to accelerate the origination of mainstream sustainable financing products such as green, social and sustainability-linked financings, as well as delivering responsible and innovative scalable solutions through our Impact-Based Finance and Social Impact solutions offering. Yasmine will collaborate with a network of ESG champions across Asia Pacific to accelerate the Bank’s support for its clients’ business transformation and ESG objectives, and collectively build a more sustainable future.”

Societe Generale stated that since 2019, the bank has helped clients in Asia Pacific raise over  $20 billion through ESG-related bonds and loans, acting as a Joint Bookrunner on milestone sustainable bond deals including ANZ’s inaugural €1 billion Sustainable Development Goals Tier 2 Notes; various offshore benchmark issues from Korean financial institutions including debut Covid-19 relief public bonds and social covered bonds; and CIMB’s inaugural $680 million SDG Formosa bond.